Content Marketing and Development

Client:Hitachi Business Finance

Date:01 September, 2015

Online:www.hitachibusinessfinance.com

“I just love being marketed to,” said no one, ever. That’s why successful brands persuade potential buyers to part with their personal information or hard earned cash with what consumers actually want; well-written content that informs or entertains. Companies providing interesting, useful, well-written content attract customers and turn them into natural brand promoters.

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The White Paper
Hitach Business Fiance used a whitepaper to connect with existing factoring companies and help them grow their business.
Blog Series and Email Marketing
Hitachi used a long for content blogging strategy, promoted with Native Advertising to advance lead generation around a white paper and paid search.